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SaaS Product Launch

Exploring the successful launch of a new SaaS product.

Service Type
SEO and Product Marketing
Industry
Non Profit
Skills
Email Marketing
SEO

Challenges

High Competition

The fashion e-commerce market is saturated with various brands.

Limited Brand Awareness

Trendy Fashion was relatively new and struggled to stand out in a crowded market.

Low Website Traffic

Prior to the campaign, website traffic was stagnant with little organic reach.

Strategy

Google Ads Campaigns

  • Created targeted search ads focused on high-converting keywords related to fashion trends.
  • Utilized display ads to retarget visitors who had previously engaged with the site.

Facebook Ads

  • Launched visually appealing ad campaigns showcasing new collections, with limited-time offers.
  • Targeted lookalike audiences based on existing customer data to expand reach.

SEO Optimization

  • Conducted an SEO audit of the website and optimized product and blog content for relevant keywords.
  • Implemented a backlink strategy to improve domain authority.

Result

80
%
Website Traffic
5
%
Conversion Rate
400
%
ROAS
70
%
Engagement
John Doe
Chief Executive Officer

John Doe is a seasoned author with over a decade of experience in the publishing industry. He specializes in fiction and has published several bestsellers that have captivated readers worldwide. His passion for storytelling is evident in every piece he writes, and he often draws inspiration from his travels and personal experiences.

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